How to Fix Stranded Inventory on Amazon?
Stranded inventory is a common problem faced by many Amazon sellers. It refers to the unsold or underperforming products that sit in their inventory for an extended period of time, taking up valuable storage space and costing the seller money in storage fees. Stranded inventory can be caused by a variety of factors, including changes in consumer demand, competition, or even changes in Amazon’s own algorithms. In this article, we will discuss some of the common causes of stranded inventory on Amazon and some strategies you can use to fix the problem.
Cause #1: Changes in Consumer Demand
One of the most common causes of stranded inventory is a shift in consumer demand. This can happen for a variety of reasons, such as changes in the economy, trends in the market, or even changes in consumer preferences. For example, if you are selling a product that was popular a few months ago, but has now become less in demand, your inventory may become stranded. To fix this problem, you need to keep track of consumer demand and adjust your inventory accordingly. This could involve reducing your inventory of the underperforming product and shifting your focus to other products that are in higher demand.
